Northwest EC Roundtable
EC Roundtable

Thursday, January 12th,  2006
1:00 to 3:30 PM
@
T.A. Wilson Conference Center
Boeing Customer Service Center

1:00 - 1:30 Networking
Refreshments provided by our sponsors.

1:30 - 1:40 Administrative Business
Conducted by Matt Mulligan, President NW E-Commerce Roundtable

1:40 to 3:00 Program

• Introduction

• Predictive Analytics - This short presentation from Prediction Impact, an analytics services firm partnered with SPSS introduced and defined predictive analytics. The presenter described its range of customer-facing applications, illustrated how a customer prediction model works, and describes the steps to a successful deployment plan.

• Common Business Problems solved with Data Mining

• Case Studies

• IPod Shuffle Drawing

3:00 to 3:30 Questions & Networking

Speaker:
Eric Siegel, Ph.D., Senior Consultant for CRM Analytics

Eric Siegel is an expert in data mining and analytics, and an award-winning teacher of graduate-level courses in those areas. Eric served as a computer science professor at Columbia University, where he forwarded data mining technology in the realms of machine learning performance optimization, text mining, and data visualization. Eric also co-founded two New York City-based software companies for customer/user profiling and data mining. With data mining, Eric has solved problems in computer security, fraud detection, computational linguistics and information retrieval. He now provides analytics services for marketing and strategy to medium through Fortune 100 companies.

Presentation 1

Presentation 2

---